#119 with Josh Elman - How To Get The Benefits of Entrepreneurship Without Starting a Company

If I were telling somebody to go pick a new trend that's going to generate these ten or hundred billion-dollar companies in the future, I would tell them to become an expert on digital health and genomics.

Everybody I've met who has become a billionaire... got there for a reason. They got there because they had an insight; they were voracious; they worked incredibly hard. And that insight plus the hard work plus a whole hell of a lot of luck got them there.

People are willing to pay for things that they enjoy, or that activate them, or that motivate them—whether that's coaching, training, good content, [or] subscribing to a specific writer who brings value every day. But nobody has figured out how to bring those lessons fully out of the gaming ecosystem, and that's where I think the biggest untapped secrets are.

I have a friend who sold his company for $997 million. He walked away with $3 million.

If you're recruiting the guy like me 15 years ago, you tell that story of why you believe your thing will grow 10-100x over the next 5 years, and you figure out how to reveal enough of the secrets so that I go 'Whoa, I really believe that, and I want in.'